Raja Ramamoorthy
Journalist turned product manager who builds and writes, all at once
Product manager who came up through the newsroom, first writing about cars for Motor Vikatan, then building digital products at Ananda Vikatan, and now at The Hindu Group, working on Frontline. I work where editorial meets product, on one conviction: a good product is built like a good story, reader first.
Work
Product Manager, Frontline
The Hindu Group · July 2022 to now
Part of the cross-functional team (editorial, engineering, and marketing) that doubled Frontline's monthly active users in three years. Launched the magazine's first newsletters, now above 50% open rates that the writers' craft earns; grew subscriber visits 110% in two years; integrated the Piano recommendation engine to lift pages per session from 1.2 to 1.9; drove organic search up 30%; and redesigned the comments experience, growing active commenters from 2,500 to 10,000+.
Product Management Lead
Ananda Vikatan Digital · November 2020 to March 2022
Built and led a cross-functional team of 3 PMs and 6 engineers, cutting delivery lead time 50% and bounce rate 20%. Drove 28K new Play Store reviews and grew total reading time to 113M minutes in October 2021, the No. 1 Tamil ranking on Comscore.
Product Manager
Ananda Vikatan Digital · July 2015 to November 2020
Launched Tamil Flash News, South India's first Tamil short-form news app, to 50,000+ downloads in its first year. Built APPAPPO, a pay-per-article platform that won Bronze for Best Paid Content Strategy at WAN-IFRA 2019, and added collaborative-filtering recommendations that lifted content consumption 50%+.
Head, Breaking News Desk & Assistant Editor (Motor Vikatan)
Vikatan Group · September 2012 to July 2015
Started writing about cars for Motor Vikatan, then led the Breaking News desk through volatile political events, cutting news-to-publish time 40%, and revamped Motor Vikatan's social strategy for a 40% lift in pageviews.
Education
Stoa School
General Management Program · October 2021 to March 2022
Trichy Engineering College, Anna University
B.E., Mechanical Engineering · August 2008 to August 2012
Skills
Product content strategy, personalization, recommendation systems, subscriber growth, SEO, experimentation
Analytics GA4, Piano Insights, Deep.bi, Looker Studio, Amplitude
Lifecycle & CRM WebEngage, CleverTap, Firebase, Piano ESP
Design & Prototyping Figma, Framer, Balsamiq, Canva
AI & Gen-AI Claude, Gemini, Google AI Studio, Bolt.new, Lovable, Replit
Collaboration & Dev JIRA, GitHub, Airtable, Miro